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Community Commitment:Black Black Friday

The Radical Empathy 

Black small business owners face more barriers to keeping their doors open.

The Unflinching Idea

Turn a once-meaningless Black Friday into a movement to support black-owned businesses.

Case Study

The Results

$
250000

in discount cards sold.

60
%

increase in sales at Black-owned businesses.

200
million

impressions made.

Previous Work

Next Work

Stolen Youth

:

Project Sugar Free

Pabst

:

This is the Place

We’ve also worked with

Amazon / Kaiser Permanente / Purina / 
F5, Inc. / Tableau / PEMCO / Swerve Sweetener / Taco Time / University of Washington / Providence Healthcare / 
Ziply Fiber / NielsenIQ / Fred Hutch Cancer Research Center / BECU / Seattle Sounders / Rainier Beer / Darigold / Schweitzer